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PROMOTIONAL RECORDS
DECCA

PROMOTIONAL RECORDS WERE DISTRIBUTED FOR FREE IN ORDER TO PROMOTE A RECORDING THAT WOULD BE COMMERCIALLY AVAILABLE IN THE NEAR FUTURE. "PROMO" RECORDS WERE SENT DIRECTLY TO BROADCASTERS, SUCH AS RADIO STATION DISC JOCKEYS, AND AT TIMES, MUSIC JOURNALISTS IN ADVANCE OF THE RELEASE OF COMMERCIAL "STOCK COPY" ISSUES, IN THE HOPE THAT AIRPLAY, REVIEWS, AND OTHER FORMS OF EXPOSURE WILL RESULT AND STIMULATE THE PUBLIC'S INTEREST IN THE COMMERCIAL RELEASE.

BECAUSE PROMOTIONAL RECORDS WERE PRODUCED IN SMALLER QUANTITY THAN RELEASES THAT WERE MADE AVAILABLE TO THE GENERAL PUBLIC, THEY ARE CONSIDERED EXTREMELY VALUABLE, FOR THEY WERE NEVER RELEASED IN RECORD STORES.

"MY BONNIE"
B/W "THE SAINTS" (WHEN THE SAINTS GO MARCHING IN)
DECCA 31382
RELEASED: APRIL 23, 1962

PINK LABEL PROMOTIONAL 45 SINGLE

THIS IS THE VERY FIRST RECORD WITH PERFORMANCES BY THE BEATLES RELEASED IN THE UNITED STATES - BUT IDENTIFIED ON THE LABEL AS "THE BEAT BROTHERS". DUE TO NEAR NON-EXISTENT AIRPLAY AND SALES, DECCA MANUFACTURED A VERY LIMITED NUMBER OF PROMOTIONAL AND STOCK COPIES AND IS NOW THE SCARCEST AMERICAN "BEATLES" RECORD. IT WAS ASSUMED THAT MOST COPIES WERE RETURNED AND DESTROYED.

FAB 4 COLLECTIBLES PROUDLY OFFERS HERE THE VERY RARE APRIL 1962 PROMOTIONAL ISSUE OF THE BEATLES FIRST EVER U.S. RECORD. THIS IS INDEED A GORGEOUS EXAMPLE OF THIS HISTORIC "PINK LABEL" 45 SINGLE OF THE VERY FIRST RECORD THE BEATLES APPEARED ON IN THE UNITED STATES FROM APRIL 1962. DECCA'S GLOVERSVILLE, NEW YORK FACTORY PRESSED THE PROMOTIONAL COPIES OF THE SINGLE (IDENTIFIED BY A "1" IN THE TRAIL OFF AREA) ON PINK LABELS WITH BLACK TEXT (DEC 31382.DJ1, SPIZER). THESE LABELS HAVE THE CLASSIC DECCA DESIGN FROM THE 1950'S. THE PINK PROMO COPIES ARE EXTREMELY RARE, BUT NOT AS SCARCE AS THE STOCK COPIES.

THE CONDITION OF THIS HISTORIC PROMOTIONAL RECORD IS A SHIMMERING NEAR MINT MINUS, WITH A RADIANT HIGH GLOSS SHEEN EVIDENT THROUGHOUT THE GROOVES. NO SCRATCHES AT ALL, YET JUST A COUPLE OF MINIMAL LIGHT "HAIRLINE" SUPERFICIAL SLEEVE PULLS PREVENT IT FROM A TRUE NEAR MINT STATUS. USUALLY FOUND WITH RADIO STATION DISC JOCKEY "X'S" ON THE B-SIDE, THIS EXAMPLE IS WITHOUT THE "X'S". THE LABELS ARE EQUALLY GORGEOUS AND GRADE A VIBRANT NEAR MINT.

A TRULY COMPLETE PACKAGE WHICH INCLUDES THE ACCOMPANYING DECCA 45 PRINTED GENERIC SLEEVE.

CONDITION: NM-
ITEM#: PR728
PRICE: ------